Case Study

Why Knot Rentals

Starting Strong with Professional Support

Starting a business is overwhelming. Chris and Michelle Graybeal, passionate paddleboarders, founded Why Knot Rentals to make watersports more accessible. Based in Virginia Beach, they knew a professional website would be crucial to their success. After finding 3 Waves Agency and discussing their needs, they discovered we could help with more than just web design.

Challenge

Why Knot Rentals needed to establish a cohesive brand identity and a streamlined online presence to manage bookings while aligning with their active, adventurous lifestyle.

Solution

Discovery: We conducted an in-depth session to identify their goals, target audience, and overall vision.

Brand Identity: Developed a memorable logo, cohesive brand guidelines, and professional business cards.

Website Design and Automation: Created a custom WordPress site with integrated eCommerce and real-time booking, featuring social media integration for organic growth.

Results

  • Defined goals and a clear direction for growth.
  • Seamless online booking and inventory management system.
  • Consistent branding across digital and print materials.

Why Knot Rentals has achieved organic growth and is on track for continued success, thanks to their partnership with 3 Waves.

Stylescape

stylescape

Final Logo

Website Design

rental business website design